Beastie Boy puts advertising ban in will…not selling out or stupid?
Beastie Boy co-founder and rap pioneer Adam Yauch, aka MCA, wanted to make sure that even after death he would never be a sellout. MCA passed away from cancer in May, leaving his fortune to his wife and daughter. He included in his will a provision that bans companies from using his music, image, or likeness in any advertising.
What do you think of MCA’s will? Happy to see he’s not selling out, or do you think it’s ridiculous that he felt the need to create the provision?
Zane52 on Friday, August 17, 2012 at 5:36 am
assuming his wife isnt a greedy ***** and spends in moderation, this will be a good move.
JimSteele19872012 on Wednesday, August 15, 2012 at 5:04 pm
Good move. Most of the bands career was spent speaking up about social issues and making sure their music wasn’t tied to anything they didn’t support. Why should dying change that?
alittlesouthofsanity0000 on Wednesday, August 15, 2012 at 4:56 pm
im a big fan of the Beastie Boys. I feel its good they dont need to make money off any ads they will continue to make money off their music. Theres other ways to make money too besides ads even if they dont put out any more albums.
Memoryy on Wednesday, August 15, 2012 at 7:02 am
Kind of stupid. H wife could had made more money.
LProckstar on Tuesday, August 14, 2012 at 11:53 pm
I think that’s awesome!
Very respectable move.
gameofthronesfan on Tuesday, August 14, 2012 at 11:44 pm
I feel like it was up to him to make that decision. It might turn out to be a stupid plan in the end though, because his music was so popular and has almost become iconic. Its actually really beneficial to both the advertisers and the band. Advertisers can make more money and target a specific age group while artists can reach a wider audience. I mean, look at Alex Clare! “You gotta fight. For your Right! To Paaaaartay!” Couldnt help myself. Sorry.
Duvie32 on Tuesday, August 14, 2012 at 10:50 pm
Good for him.
KevinCool26 on Tuesday, August 14, 2012 at 10:41 pm